Much-branched, erect or spreading perennial herb or subshrub, (10)-15-30 cm tall. Stems white-lanate, becoming glabrous and distinctly woody towards base. Lvs all cauline in mature plants, narrow-obovate to narrowly linear- oblanceolate, apetiolate and cuneate, obtuse to emarginate, mostly entire, sometimes with 1-(3) pairs of shallow lobes near apex, often folded upwards, sparsely hairy and glandular on upper surface, moderately lanate and glandular on lower, 6-20-(30) × 1-4-(6) mm; uppermost lvs smaller, narrower and always entire. Capitula c. 10 mm diam. Inner involucral bracts linear, sparsely hairy, 5-9 mm long; outer bracts moderately lanate and glandular, from c. 1 mm long. Ray florets 13-numerous; ligules bluish to pinkish purple, 2-5 mm long. Disc yellow. Achenes oblanceolate, with ribbed margins and 5-7 ribs on each face, sparsely to moderately hairy on faces and margins, glandular and with longer appressed hairs obscuring base, 4-5.5 mm long; pappus 6-6.5 mm long.